Soud Joins Valent as Product Marketing Manager
April 19, 2011
WALNUT CREEK, Calif.—Trey Soud has been named to a product marketing manager position for Valent U.S.A. Corporation.
In his new role, Soud will oversee the marketing strategy of a number of the company's weed management solutions, including Select Max® Herbicide with Inside Technology™ and Cobra®, Phoenix™ and Resource® Herbicides. Soud also will have a critical role in bringing the soon-to-be-registered Fierce™ Herbicide to market later this year.*
Before joining Valent, Soud held a number of marketing and sales responsibilities with a major crop protection organization, focusing heavily on the Midwestern soybean markets. Kevin Hammill, vice president of agricultural operations and strategies for Valent, said Soud's deep experience in these markets will be invaluable as Valent continues to introduce and provide customers with proven weed management solutions.
"Trey brings a strong knowledge and an established track record with markets important to our weed management portfolio," Hammill said. "Valent offers soybean growers some of the most proven residual herbicide materials available. I am confident Trey will be an excellent match for this position and a strong asset to the Valent team."
Soud graduated from the University of Florida College of Agriculture and Life Science and grew up working within the Florida citrus industry.
"It is an exciting time to join such an agile and growing company as Valent," Soud said. "We are in a position to be able to address market needs quickly through a very solid product pipeline and high-quality people and management."
Soud will be based out of the company's office in Walnut Creek, Calif.
About Valent U.S.A. Corporation
Valent U.S.A. Corporation, headquartered in Walnut Creek, Calif., develops and markets products in the United States and Canada that protect agricultural crops, enhance crop yields, improve food quality, beautify the environment and safeguard public health. Valent products include a well-known line of quality herbicide, insecticide, fungicide and plant growth regulator products for agricultural and professional use. It differentiates itself from its competitors as a leader in marketing and sales of both biorational and traditional chemical products.
For more information about Valent or our full product line, please call 800-6-VALENT (682-5368) or visit www.valent.com.
For downloadable photos of Soud, please visit: www.valent.com/soud
*Fierce Herbicide is pending EPA registration.