Valent, Nufarm Form Strategic Alliance in Canada
Nufarm to sell long-lasting Valtera™ Herbicide in Canadian markets
March 21, 2011
GUELPH, Ontario and CALGARY, Alberta—(March 21, 2011)—Valent Canada Inc. announced today that Nufarm Agriculture, Inc. will become the sales agent of record for Valtera™ Herbicide.
Effective immediately, Nufarm will be responsible for all sales, shipping and billing of Valtera in Canada. All orders and technical questions for Valtera should be routed through Nufarm's toll-free number, 800-868-5444. Pricing and programming for Valtera are already launched for the 2011 season and will not change as a result of this agreement.
"We are excited about this opportunity to work with Nufarm on growing our Valtera business," said Todd Younghans, country manager for Valent Canada. "We believe that by partnering with Nufarm on this key product, we will gain efficiencies and will be better able to serve our customers in the Canadian marketplace."
"Nufarm is pleased that we are able to strengthen our product offering in row crops. The addition of Valtera to our portfolio will create new and exciting opportunities for us in this vital Canadian market," said Yvonnick Jambon, general manager for Nufarm in Canada. "Valtera has quickly become the gold standard for Eastern black nightshade control in soybeans."
Valtera is a preemergence residual herbicide launched in 2009 that offers soybean growers broad spectrum weed control. Valtera plays an important role in total weed management programs by contributing effective control of many broadleaf weeds such as Eastern black nightshade, lamb's-quarters and pigweeds—including Group 2 and triazine-resistant biotypes.
About Valent Canada
Since 2007, Valent Canada Inc. has worked in tandem with other North American affiliates of parent company Sumitomo Chemical Company, Limited to commercialize products for Canadian farmers. Valent Canada Inc. has introduced four new active ingredients and nine end-use products to the Canadian marketplace over the past five years. For additional information, visit the company's website at www.valent.ca.
About Sumitomo Chemical Company, Limited
Sumitomo Chemical Company, Limited is one of Japan's leading chemical companies, offering a diverse range of products globally in the fields of basic chemicals, petrochemicals, fine chemicals, IT-related chemicals and materials, agricultural chemicals, and pharmaceuticals. The company's consolidated net sales for fiscal 2009 were US$17.4 billion (JPY1.62 trillion). For additional information, visit the company's website at www.sumitomo-chem.co.jp/english/.
About Nufarm Agriculture Inc.
Nufarm Agriculture Inc. is the Canadian subsidiary of Nufarm Limited, a leading manufacturer, supplier and marketer of crop protection products based in Australia. Nufarm has one of the broadest and fastest growing portfolios which are comprised of proprietary and off-patent branded products. Nufarm products are manufactured locally in our Calgary plant and are custom made to suit the diverse Canadian growing conditions. For more information please call our Product Information Line at 1-800-868-5444 or visit our website at www.nufarm.ca.